The Most Customizable CRM for Small Businesses (That No One Talks About)

When you run a small business, no two workflows are the same.

One-size-fits-all CRMs often force you into their structure. You end up hacking together workarounds, managing messy spreadsheets, or just giving up on tracking important info.

That’s why we built Heffl CRM to be the most customizable CRM for small businesses, without overwhelming you.

Start simple with Custom Fields

Need to track “Referral Source” or “Project Type”?

Just add a custom field to your leads or deals. Easy.

Go deeper with Custom Objects

Sometimes, fields aren’t enough.

What if you want to store detailed records, like passport info, service checklists, or warranty details?

With Custom Objects, you can:

→ Add entire sections to leads or deals

→ Create reusable templates

→ Build brand-new data structures linked to your CRM flow

Example use case:

You want to collect passport details from clients.

Just:

→ Create a custom object with fields like passport number, expiry date, etc.

→ Attach it to your lead

→ That’s it, it lives right inside your CRM

No coding. No extra apps. No hacks.

Why it matters:

→ You save time

→ Your team stops asking “Where do I save this info?”

→ You finally make your CRM yours

We realized not enough people know this feature exists. So here’s us, saying it loud:

If you need a CRM that bends to your process, not the other way around, Heffl CRM is built for you.

Try Heffl for Free →