Heffl
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How does deal probability scoring work?

Heffl lets you configure a probability for each deal pipeline stage. These are team-defined estimates, not automatically calculated scores from a self-learning AI engine. Review your sales results to choose probabilities that fit your process.

Heffl's pipeline settings let you define stage probabilities. Your team can consider the following information when reviewing those estimates:

Factors to Review

  • Deal activity frequency and recency
  • Customer engagement patterns
  • Communication response times
  • Deal size and complexity
  • Stage progression speed
  • Historical win/loss patterns

Configure Your Pipeline

  • Open your deal pipeline settings
  • Choose a probability for each stage
  • Adapt the stages to your industry and business model
  • Review the estimates as your sales results change

Using Stage Probabilities

  • Review the probability associated with a deal's current stage
  • Consider recent activity before relying on a stage estimate
  • Choose the next action based on the deal's actual context
  • Compare similar deals when reviewing your pipeline settings

Forecasting Benefits

  • Consistent assumptions for revenue planning, not guaranteed predictions
  • Better resource allocation
  • Focus on high-probability opportunities
  • A starting point for reviewing at-risk deals
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